Work in Progress

Our team is working with a Farmers Insurance Group franchisee in New York. Farmers Insurance is one of America’s most recognisable brands, and is a subsidiary of the Swiss Insurance Company, Zurich Insurance Group which serves customers in 215 countries and territories around the globe. Farmers’ services include:

  • Auto Insurance
  • Home Insurance; including homeowners & renters insurance, and landlord and rental properties
  • Motorcycle Insurance
  • Life Insurance
  • Business Insurance for small and medium-sized businesses, such as liability and property insurance
  • Financial services & products

We have been working with their social media accounts to improve reach and have managed multiple ancilliary accounts across the three most popular social media platforms; Facebook, Twitter and Instagram.

Each page had spent a period of time lying dormant without management, and as such we started by re-activating the pages and encouraging the existing members to start interacting with relevant news articles etc. Every account has seen organic growth in terms of follows, views, interactions etc and we are in the process of entering into our second stage of growth using light speed to increase reach and visibility further still.

James Neave, COO – GenSpec Ltd